Event Details
Event Title Applied Thematic Analysis (virtual)
Location Virtual via Zoom
Sponsor H.W. Odum Institute
Date/Time 01/22/2027 10:00 AM - 4:00 PM
Event Price
Cutoff Date 01/20/2027 Must register before this date
For more information, contact the event administrator: Jill Stevens jill_stevens@unc.edu
Event Presenters
Name Title  
Greg Guest, PhD Independent researcher and educator with more than 20 years of experience across the four primary research sectors
Emily Namey, MA Qualitative research methodologist with over 20 years’ experience designing and implementing qualitative research and evaluations
 
You have 50 in-depth interviews and thousands of pages of qualitative data. Where do you begin?

This workshop offers a practical, step-by-step introduction to applied thematic analysis. Participants will learn how to develop a qualitative data analysis plan; identify themes inductively; translate themes into codes; and build an evidence-based codebook aligned with study questions and objectives. The workshop also addresses code levels, interpretation of thematic structure, and basic data reduction techniques. Course structure includes lecture, interactive discussion, and hands-on exercises.

This course will count as 6.00 CSS short course hours.