Event Details
Event Title Researchers in the Digital Age: Communicating Your Work to the Public and Building Your Public Profile (Seminar Series)
Location Various - see session details for location information
Sponsor The Graduate School
Date/Time 01/26/2023 - 03/09/2023
For more information, contact the event administrator: Laura Pratt lepratt@email.unc.edu
Sorry, This event has expired
Session Status Session Session Date Start Time End Time Cutoff
Expired Session #1 -- Mastering Research Presentations for the Public (IN-PERSON) 01/26/2023 12:00 PM 2:00 PM none
Expired Session #2 -- The Proactive Public Intellectual (ZOOM) 02/09/2023 3:30 PM 5:00 PM none
Expired Session #3 -- The Responsive Public Intellectual (ZOOM) 02/23/2023 3:00 PM 4:30 PM none
Expired Session #4 -- How to Showcase Your Work with an Online Portfolio (IN-PERSON) 03/09/2023 3:00 PM 4:30 PM none
 
Researchers in the Digital Age: Communicating Your Work to the Public and Building Your Public Profile (Seminar Series)

With the explosion of digital media and demand for expert sources, today's academics are more engaged in the public sphere than ever. This seminar series will address how best to present yourself and your research to those within and outside your discipline, as well as important considerations for making your work public. This series will address normative and practical concerns, including whether and how to build an online presence, including websites and social media; how to work with university communications teams and university staff; how to understand the political environment and its impacts on higher education and your discipline; how to align your personal and research values with a public presence; how to work with online, print, and television media; and how to manage the trolls and added work that may come with building a public presence.

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Session #1 - Mastering Research Presentations for the Public
Thursday, January 26
12:00 pm - 2:00 pm
Carroll Hall Freedom Forum - room 305

You know your research really, really well-but do you know it well enough to explain it in a clear and compelling manner to the broader public? Whether you're giving a presentation to a lay audience, delivering a job talk, interviewing for an exciting role, or teaching undergraduates, the ability to present your specialized knowledge to a nonspecialist audience is crucial. In this interactive workshop session, we will explore and practice strategies to help you highlight the broader impacts of your research, so you can confidently share a message that matters. This session is held only in-person. Lunch will be provided for attendees. 

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Session #2 - The Proactive Public Intellectual
Thursday, February 9
3:30 pm - 5:00 pm
Zoom

This session will feature panelists in academia who regularly present their work publicly and to audiences outside their disciplines. The session will cover: Aligning your research values with a public presence and understanding the scope and limits of academic freedom and navigating the tenure track with a public voice; Building an online website and social media strategy; Pitching and writing op-eds for online and print media; Giving talks outside academia; Balancing this work with your research agenda and other responsibilities; Understanding the effects of the political environment on choices and strategies. By the end of the session, students should be able to identify their values and goals for building a public presence for their work.

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Session #3 - The Responsive Public Intellectual
Thursday, February 23
3:00 pm - 4:30 pm
Zoom

This panel session will cover important media training skills including: How to work with journalists; How to offer compelling quotes and observations for media stories; How to work with university communications teams and staff; When to say "no" and turn down interviews or other public opportunities; How to deal with trolls and critics. By the end of the session, students should be able to identify important strategies and support for dealing with media inquiries (including turning down requests) and responding to potential backlash in instances where media coverage or social media unleashes negative reactions.

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Session #4 - Website Creation Workshop
Thursday, March 9
3:00 pm - 4:30 pm
Graduate Student Center (211A West Cameron Ave.)

Creating an online portfolio has never been easier, and doing so allows you to share unlimited samples of your best work in a range of formats through a single link. In this interactive workshop session, we will discuss and implement strategies for selecting, organizing, and contextualizing samples of your work. We will also consider the affordances and constraints of various hosting platforms. This session is held only in-person. Light refreshments will be provided for attendees.
UNC - Chapel Hill