Event Details
Event Title Hidden Gems: Lesser-Known, but Still Awesome, Research Methods (Online)
Location Online via Zoom
Sponsor H.W. Odum Institute
Date/Time 10/24/2025 10:00 AM - 4:00 PM
Event Price
Cutoff Date 10/22/2025 Must register before this date
For more information, contact the event administrator: Jill Stevens jill_stevens@unc.edu
Event Presenters
Name Title  
Greg Guest, PhD Independent researcher and educator with more than 20 years of experience across the four primary research sectors
 
This workshop introduces researchers to a wide range of lesser-known data collection and analysis methods – both qualitative and quantitative. Techniques explored include a set of projective techniques designed to dig deeper and elicit individuals’ beliefs, values and emotions. Moving beyond the individual, participants will next learn about unique methods, developed to describe and understand social/cultural processes, and the interaction between individual beliefs/behaviors and the physical, social, and temporal contexts in which they are developed and expressed. Workshop participants will learn how to design and execute more than a dozen of these engaging methods, in both supplemental and stand-alone contexts. Workshop includes interactive components and hands on practice of concepts presented.

This course will count as 6.0 CSS short course hours.